social media

How to Turn a Hobby into a Business: Jo Grode

How to Turn a Hobby into a Business: Jo Grode

This week writing intern Maggie Barbour interviews Jo Grode, a recent grad who's transformed her passion for painting into a business by customizing shoes and other items--even selling to celebrities like Billie Eilish!

Keep reading to find out how Jo got started and her tips for anyone else who wants to start and grow their side hustle!

Tools to Create An Effective Social Media Strategy - Part 1 - Buffer

 Tools to Create An Effective Social Media Strategy - Part 1 - Buffer

Part 1 in a 5 part series to help you level up your social media game right now. Read Kevin's tips on using Buffer, scheduling posts, and how to sort through all the noise to achieve your social media engagement goals! 

Written by: Kevin O'Connell

Meet the Interns: Lara Lieberman

laraprofilepictureGet to know Lara, one of the summer interns for the Niche Movement! Hailing from Marin County, California, Lara is a 21 year-old rising senior attending the George Washington University. Although she believes that Marin is one of the most beautiful places in the country due its easy access to stunning mountains and lakes, she loves that DC has such a rich culture with no shortage of opportunities, whether it's the presidential inauguration or Jazz in the Sculpture Garden - a summer favorite in DC. As an intern, Lara will primarily work with one of our clients, Lost Rhino Brewery on their online presence and social media strategy. In addition, she'll be creating blog content, developing public relations, and doing community outreach for The Niche Movement. She's excited to gain marketing experience in a start-up environment with companies and organizations that are passionate about what they do.

Lara truly believes that every person deserves the opportunity to pursue their passions and love what they do, which is why she so strongly aligns with the Niche Movement's mission of ending employment unhappiness. We're thrilled to have her on board with us this summer and have no doubt that she'll be a key asset in moving forward with that mission.

Feel free to connect with Lara through her LinkedIn and Twitter profiles, or email her at lara@thenichemovement.com!

Learn more about Lara through some fun questions:

Favorite food: Breakfast food

Favorite social media channel: Instagram

Song of the moment: "Younger" by Seinabo Sey

Favorite place to hang out in DC: Georgetown waterfront

Superpower: The ability to be in two places at once so that she's able to take advantage of every single opportunity given to her.

If she could drop everything right now: She'd spend the next year traveling Asia